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Alma Resort Appoints Jed Arricivita As Commercial Director

Cam Ranh, Vietnam, April 6, 2023 / TRAVELINDEX / Jed Arricivita, a hospitality professional with more than two decades of business development, sales and marketing experience has been named Alma’s commercial director.

Filipino national Arricivita comes to the 30-hectare family resort, overlooking Long Beach on Vietnam’s Cam Ranh peninsula, after working as director of sales at The Peninsula Bangkok for almost 10 years.

Previously, he was director of sales at Shangri-La Bangkok and Shangri-La Mactan Resort and Spa in Cebu, and director of business development at Makati Shangri-La in Manila.

After studying for a bachelor of science degree in hotel and restaurant administration at the University of the Philippines in Quezon City, Arricivita started working for the Makati Shangri-La in 1999 as a front desk agent and rose through the ranks as a sales manager and senior sales manager before his appointment as director of business development in 2005.

In his role at Alma, he will oversee commercial management, sales and marketing management, digital strategy and more, with focuses on leisure, business and MICE travel.

“On the back of his strong leadership and analytical skills, Jed brings to Alma an incredible track record of fostering creativity and motivation among his teams to drive excellent results in business development, business strategy, sales and marketing at hotels,” said Alma’s managing director Herbert Laubichler-Pichler.

Bold, spacious and emblematic of Vietnam’s maturation as a destination, the independently owned and operated Alma features 14 food and beverage outlets and a cascade of 12 beachfront swimming pools. Other highlights include a science museum, 6000 square metre waterpark, 13-treatment room spa, cinema, convention centre, amphitheatre, youth centre, kid’s club, water sports centre, gymnasium and yoga room and an 18-hole putting green.

About Alma
Situated on Vietnam’s emerging Cam Ranh peninsula fronting Long Beach, Alma resort commands some 30 hectares of inspiring ground. Emblematic of Vietnam’s maturation as a destination, the bold and spacious integrated resort offers 580 oversized suites and pavilions that all afford sweeping vistas of the ocean, including contemporary three bedroom oceanfront pavilions each totalling 224sqm with a living room, four bathrooms and a private pool. Alma features a broad spectrum of restaurants helmed by top chefs, a food court with an array of local and international cuisine, as well as a sports bar, pool bar and beach bar. Other highlights include 12 swimming pools cascading down to the beach, a waterpark, 13-treatment room spa, 70-seat cinema, convention centre, amphitheater, science museum, gymnasium and yoga room, 18-hole mini golf course, a youth centre with virtual reality games, a kid’s club, water sports centre and even an ‘Alma Mart’ mini supermarket.

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