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Meliá Hotels Reaffirms Commitment to Travel Agencies with New Website

Meliá Hotels Reaffirms Commitment to Travel Agencies with New Website - TRAVELNEWS HUB.comMeliá Hotels International presented the new version of its platform for the B2B segment, Meliá PRO, this month. This platform aims to improve the user experience and be the perfect ally for travel agents, companies, and event organisers.

The Meliá PRO programme, which increased its sales by 16% in 2023 and already has more than half a million registered companies and over 60,000 travel agencies, now offers more personalisation and efficiency to all those professionals choosing the platform to manage travel and organise events.

A project full of improvements and advantages

This new version of the Meliá PRO website offers various features that will enable users to better manage and control their professional and personal activities. These new features include:

  • Complete redesign and differentiated segmentation by customer type.
  • Real-time access and booking management at any time of the day for immediate sharing with the end customer.
  • Technological migration that reduces loading times, hence increasing productivity.
  • Nine primary languages adapted to each region’s specific needs.
  • Seamless control of agents’ commissions, with real-time monitoring of the status of each one of them.
  • Visibility throughout the booking of the benefits and advantages offered by the MeliáRewards loyalty programme, both for the agent and the end customer.

As Gabriel Escarrer, Chairman and CEO of Meliá Hotels International, said: “In the era of digitalisation, we want to be closer than ever to our partners, companies and travel agencies, who historically have always been our guardian angels. It is, therefore, an effort and investment that we are keeping in line with our digital strategy, offering a new website designed by and for them”.

About Meliá Hotels International
Founded in 1956 in Palma de Mallorca (Spain), Meliá Hotels International has more than 400 hotels open or in the process of opening in more than 40 countries and a portfolio of nine brands: Gran Meliá Hotels & Resorts, ME by Meliá, The Meliá Collection, Paradisus by Meliá, Meliá Hotels & Resorts, ZEL, INNSiDE by Meliá, Sol by Meliá, and Affiliated by Meliá. The Company is one of the world’s leading hotel chains in the leisure segment. Its experience in this area has allowed it to consolidate itself in the growing market of urban hotels inspired by leisure. Its commitment to responsible tourism has led it to be recognised as the most sustainable European hotel company in the world (chosen as “Sustainability Yearbook Member” in 2024 by S&P Global), as well as being a “Top Employer 2024” brand in Spain, Dominican Republic, Mexico, Italy, Germany, France and Vietnam. Meliá Hotels International is also part of the IBEX 35.

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